Google Expanded Text Ads | PPC Town can help you get your ads going.

Google Moves to Expanded Text Ads Only

Expanded Text Ads: Only As of January 31st, 2017, that Google has stopped support for traditional text ads. We had written about this earlier as a friendly reminder to all of our Internet townsfolk to get their ads updated. Important Things to Know Here are some important things to know with this being the first day of the Expanded Text Ads only for Google Adwords. Your Existing Standard Text Ads …

Looking for Google Shopping for Success in 2017?

4 Resolutions for Shopping Advertising Strategies The Google Shopping Advertising Network is great for online business, with lots of products, and are not Amazon.com. These businesses are always trying to find every nook and cranny to promote their products on the Internet, and it generally takes a lot of work. They are trying to get their products in front of shoppers online, especially when they are looking to buy, then …

Google’s 5 Mobile Advertising Strategies

5 Mobile Advertising Strategies If you are reading this from a CRT monitor, you may not know that mobile phone searches, and just mobile phone use in general has skyrocketed every year some time now. It is so important to online advertisers to target their ads to mobile phones first, then desktops and tablets. Google rewards not only the ads that are mobile-specific, but also the websites that essentially are …

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AdWords: Use negative keyword lists across your accounts

Negative Keyword Lists: Shared New this month of January 2017 is the ability to use your negative keyword lists across your accounts in Google AdWords. You can do this by the way of the Shared Library in your manager account. The negative keyword lists can be created, edited and/or removed from the Shared library. Why Sharing is Great Some people that do not spend a lot of quality time in …

Google Expanded Text Ads Deadline Approaching

Google Expanded Text Ads: Tick-Tock The deadline for changing over (if you haven’t already) to the updated Google Expanded Text Ads in Google Adwords is fast approaching. The deadline set is January 31st, 2017. Many advertising agencies like PPC Town have been working since last summer to get our older accounts switched over to the new format while since it’s launch of Expanded Text Ads, every new ad getting created …